Laurent Perrier 2004

Project: overhaul of the visual identity of Laurent Perrier champagnes.
Keywords: nature, balance, timelessness, universality, elegance, flavors
The Laurent Perrier champagne house asked Jean-Baptiste Huynh to develop a new visual identity for its champagnes. Jean-Baptiste Huynh drew inspiration from the flavors of the house’s champagne and interviews with the cellar master to create a photographic ideal adapted to each individual vintage.